CLASS SIZE LIMITED TO 20 PEOPLE
Chamber Members : $300
The first annual Lake Area Chamber of Commerce Business Academy kicks off Jan 9, 2019. Featuring 6 sessions, with 12 powerful workshops, and 11 expert speakers, this is one program you will not want to miss!
Our goal with Academy is to provide in depth sessions on a wide array of critical business subjects to help you take your business to the next level. Each workshop focuses on a very specific topics to help your business grow, mitigate risk, develop your culture, amplify your reach, and impact your bottom-line in a positive way.
Each of our sessions are presented by experts in their respective fields. Sessions will be highly interactive, engaging, and extremely educational. We guarantee you will leave each workshop with practical action items that you can immediately implement in your business.
Who should attend?
The business academy is ideal for veteran and new business owners, budding entrepreneurs, senior managers, and employees that you want to develop into business leaders.
SIGN UP ONLINE OR CALL 573-964-1008 FOR MORE INFORMATION
Sue Kmet, Owner - Kmet Consulting & Missouri Employment Conference
Did you know there are several ILLEGAL interview questions? Do you know your obligations as an employer if you must terminate an employee? These are just two of the important topics we'll cover in this business academy session. As a business owner or leader, it's imperative that you have a thorough understanding of Missouri law when it comes to hiring and firing. Whether you've owned a business for years, or are just getting started, we guarantee you'll learn something new and critically important for your business in this session presented by Sue Kmet, an HR Expert and owner of Kmet Consulting. The session includes a Q&A period, as well, so if you have questions specific to your business, this is a great way to get them answered.
GARY L. SMITH, J.D - The Smith Law Firm
In this Business Academy session, business attorney Gary Smith will discuss commonly made mistakes in small businesses and steps business owners and managers should take to avoid those mistakes. He will explain important legal aspects to focus on when running a business and offer essential tips on how to mitigate liability for the business owner and the company. This session is not to miss! What you learn here can save your business from unnecessary legal action and costs. Gary will close the session with a Q&A period so you can get specific questions addressed, as well.
Adam Wolfe, CPA - Wilson Toellner CPAs
Tax laws are continually changing, and your business evolves and grows through the years. While many businesses start as a sole proprietor, partnership, or LLC, as they grow many miss out on substantial tax savings simply by understanding the various business structures available and making a change at the right time. Where you start is not always where you should stay. CPA, Adam Wolfe, will walk you through the considerations and benefits of different business structures, as well as some of the risks that you should understand along the way. The session will close with a Q&A period to get all your questions answered!
Brian Gagnon, Vice President/Commercial Loan Officer Central Bank of Lake of the Ozarks
Donna Delong, Enterprise Development Corporation
Lisa D. Zimmerman, Lender Relations Specialist, U.S. Small Business Administration
In this session, Brian Gagnon and his panel of experts will discuss some of the most common commercial loans for businesses, including SBA products available to businesses. There will be an open discussion period where you will have the opportunity to asked questions relevant to your business. Additionally, they will outline in detail what every business owner or individual should do ahead of time when looking to apply for a commercial loan or SBA loan.
If your eyes cross when you look at the financial statements provided by your accountant, this session is going to cure that for you forever. As business owner, high level manager, or even as a member of a board of directors for an organization, it’s essential that you have a complete understanding of what you are looking at when reviewing financials. In this session, CPA, Adam Wolfe, will walk you through which reports are crucial for you to review, how often, and what red flags to looks for to mitigate cash flow challenges and other financial issues in your business. Knowing what's important and why will empower you to make informed decisions in your business for the life of the business. The session will close with Q&A period to get all your questions answered!
What you don't know CAN hurt you, especially when it comes to insurance coverage for your biggest asset - your business. In this session, Aaron Spieler, owner of Spieler Insurance Group will address common coverage gaps that most business owners don't even know they have. Unknown exposures can ruin a business if a problem arises. As a business owner or leader, it's essential that you have a thorough understanding of your risks, so you can take appropriate steps to mitigate them. This session will close with a Q&A, so if you have specific questions related to your industry, bring them and get them answered here.
Randall Cowen, Oak Star Bank
It's not a matter of if, it's when. At some point, your system will be compromised. Cyber fraud, phishing attempts, malware, DDOS, bots, trojan horses, ransomware, viruses … all put a business at significant risk. A compromised system or network can be catastrophic for a business on many levels. What you don't know, can hurt you. In this session, an IT Expert will detail some of the most common techniques used by hackers to compromise computers and POS systems, as well as some of the lesser known tactics. Additionally, you’ll learn concrete strategies to proactively implement on your systems and in your business processes to mitigate the risk. The session will conclude with a Q&A session, so you can get your specific questions addressed.
Until you've clearly defined your ideal customer, mastered a message that resonates, and created intentional "moments" that define your brand, you're throwing money away on your advertising. In this session, we'll set all tactics aside (radio, print, web, etc) and talk about what really matters for effective marketing. Who really is best your customer, how to make your business messaging resonate with that customer, and how to convert that customer into a brand advocate carrying a megaphone! The average person "sees" more than 3000 marketing messages per day. Slapping another random one into the fray is throwing money out the window. Strategy first (and a well-focused one, at that) is what gets results.
If you're having trouble attracting and retaining quality employees, one of the issues may be associated with the benefits you offer. There been a lot of talk around health insurance cost challenges in recent years, but there are other benefits equally (if not more) appealing to the millennial workforce. You just have to get a little creative! In this session, we'll introduce you to some out-of-the-box benefits the best employers are offering to attract and retain top talent. In many cases, there's even a tax benefit for you for offering them!
Having an employee handbook is good business practice, but what you may not know is it can protect your business from unnecessary litigation. In this session, HR expert and consultant, Sue Kmet, will discuss why this tool is so important whether you have one employee or fifty, the essentials to include, how to communicate about the handbook, as well as how to implement it and revise it. Understanding these items is critical to the efficacy of the handbook and its ability to protect your company should a problem arise. This session will include a Q&A period to ensure all of your questions get answered.
We talked strategy in the previous session, now it's time for tactics. Value-driven visibility takes time so it's important understand what it is, create a plan, and get started right away. We'll take a step back and assess all your marketing efforts, determine where there are gaps, and offer strategies to fill those gaps. The most successful companies have three things in common: 1) they are well-known; 2) they are well-liked, and 3) they don't rest on their laurels. This marketing session addresses all three and will position your business for success in the marketplace.
This session will also include a marketing panel representing a variety of media with an FAQ session at the end.
Transformational teams do more than educate customers. They empower, engage, & inspire others to action. In this session, Gail Carlock, will equip you to complete business the academy journey on a personal high. She'll empower you with ideas and resources to not only be the best you as a business leader, but to empower and strengthen your team, as well. We couldn't think of a better way to wrap up the first annual Lake Area Chamber Business Academy than with the inspiration of Gail Carlock.